THE PROJECT OWERVIEW

Digital Brochure Rebranding

Rebranding and UX enchancment — UI Lead Designer

The Avon brochure is a beacon for their customers and undoubtedly the most recognizable part of the Avon brand.

My main task was to implement the new rebranding for the digital brochure. However, it became apparent that there were opportunities for UX enhancements.

Business Goals

  • Rebranding implementation.

  • Enhance mobile experience.

  • Improve page layout and usability.

The Solution

Implement a complete rebranding of the Digital Brochure, following new Design System guidelines, to align with the eCommerce website and ensure an optimal omnichannel experience. Additionally, the current page layout is to be enhanced with the best UX practices, paying particular attention to mobile users.

THE PROJECT OWERVIEW

Digital Brochure Rebranding

Rebranding and UX enchancment — UI Lead Designer

The Avon brochure is a beacon for their customers and undoubtedly the most recognizable part of the Avon brand.

My main task was to implement the new rebranding for the digital brochure. However, it became apparent that there were opportunities for UX enhancements.

Business Goals

  • Rebranding implementation.

  • Enhance mobile experience.

  • Improve page layout and usability.

The Solution

Implement a complete rebranding of the Digital Brochure, following new Design System guidelines, to align with the eCommerce website and ensure an optimal omnichannel experience. Additionally, the current page layout is to be enhanced with the best UX practices, paying particular attention to mobile users.

THE PROJECT OWERVIEW

Digital Brochure Rebranding

Rebranding and UX enchancment — UI Lead Designer

The Avon brochure is a beacon for their customers and undoubtedly the most recognizable part of the Avon brand.

My main task was to implement the new rebranding for the digital brochure. However, it became apparent that there were opportunities for UX enhancements.

Business Goals

  • Rebranding implementation.

  • Enhance mobile experience.

  • Improve page layout and usability.

The Solution

Implement a complete rebranding of the Digital Brochure, following new Design System guidelines, to align with the eCommerce website and ensure an optimal omnichannel experience. Additionally, the current page layout is to be enhanced with the best UX practices, paying particular attention to mobile users.

PROJECT STATS

Duration

4 weeks

Team Structure

Product Owner
UI Lead Designer (my role)
2 UX Designers
2 UI Designers

Services

Rebranding
UX/UI Design
Omnichannel Experience Design

Way of Work

Agile Methodology

PROJECT STATS

Duration

4 weeks

Team Structure

Product Owner
UI Lead Designer (my role)
2 UX Designers
2 UI Designers

Services

Rebranding
UX/UI Design
Omnichannel Experience Design

Way of Work

Agile Methodology

Hey, if what you've seen has resonated with you, and you're ready to connect, reach out to me.

Let's work together

Hey, if what you've seen has resonated with you, and you're ready to connect, reach out to me.

Let's work together

Copyright © 2024 by t-designpro.com - All rights reserved.

Copyright © 2024 by t-designpro.com - All rights reserved.

Copyright © 2024 by t-designpro.com - All rights reserved.