THE PROJECT OWERVIEW
Digital Brochure Rebranding
Rebranding and UX enchancment — UI Lead Designer
The Avon brochure is a beacon for their customers and undoubtedly the most recognizable part of the Avon brand.
My main task was to implement the new rebranding for the digital brochure. However, it became apparent that there were opportunities for UX enhancements.
Business Goals
Rebranding implementation.
Enhance mobile experience.
Improve page layout and usability.
The Solution
Implement a complete rebranding of the Digital Brochure, following new Design System guidelines, to align with the eCommerce website and ensure an optimal omnichannel experience. Additionally, the current page layout is to be enhanced with the best UX practices, paying particular attention to mobile users.
THE PROJECT OWERVIEW
Digital Brochure Rebranding
Rebranding and UX enchancment — UI Lead Designer
The Avon brochure is a beacon for their customers and undoubtedly the most recognizable part of the Avon brand.
My main task was to implement the new rebranding for the digital brochure. However, it became apparent that there were opportunities for UX enhancements.
Business Goals
Rebranding implementation.
Enhance mobile experience.
Improve page layout and usability.
The Solution
Implement a complete rebranding of the Digital Brochure, following new Design System guidelines, to align with the eCommerce website and ensure an optimal omnichannel experience. Additionally, the current page layout is to be enhanced with the best UX practices, paying particular attention to mobile users.
THE PROJECT OWERVIEW
Digital Brochure Rebranding
Rebranding and UX enchancment — UI Lead Designer
The Avon brochure is a beacon for their customers and undoubtedly the most recognizable part of the Avon brand.
My main task was to implement the new rebranding for the digital brochure. However, it became apparent that there were opportunities for UX enhancements.
Business Goals
Rebranding implementation.
Enhance mobile experience.
Improve page layout and usability.
The Solution
Implement a complete rebranding of the Digital Brochure, following new Design System guidelines, to align with the eCommerce website and ensure an optimal omnichannel experience. Additionally, the current page layout is to be enhanced with the best UX practices, paying particular attention to mobile users.
THE FINAL DESIGN
THE FINAL DESIGN
PROJECT STATS
Duration
4 weeks
Team Structure
Product Owner
UI Lead Designer (my role)
2 UX Designers
2 UI Designers
Services
Rebranding
UX/UI Design
Omnichannel Experience Design
Way of Work
Agile Methodology
PROJECT STATS
Duration
4 weeks
Team Structure
Product Owner
UI Lead Designer (my role)
2 UX Designers
2 UI Designers
Services
Rebranding
UX/UI Design
Omnichannel Experience Design
Way of Work
Agile Methodology
Hey, if what you've seen has resonated with you, and you're ready to connect, reach out to me.
Let's work together
Hey, if what you've seen has resonated with you, and you're ready to connect, reach out to me.
Let's work together
Copyright © 2024 by t-designpro.com - All rights reserved.
Copyright © 2024 by t-designpro.com - All rights reserved.
Copyright © 2024 by t-designpro.com - All rights reserved.